Warner Bros. Discovery: HBO MAX / Cartoon Network

What is your editorial strategy?

While always animated, Cartoon Network will be more than just cartoons – we are aiming to serve the complete spectrum of audience segments and engage with them at each milestone – with all of our global efforts galvanized under the Redraw Your World brand campaign.

What types of projects/programs are you looking for?

We are expanding our reach to include kids of all ages, girls, and drawing in the whole family for co-viewing opportunities. This includes programming that reaches:

• Preschool (for our Cartoonito hub on HBO Max and CN)
• Kids (live-action content across many genres to open the doors for a wide range of young female viewers)
• Families/co-viewing (programming that offers families a united viewing experience by bringing back nostalgic, historical programming in fresh and new ways)

Session in English